Newsletters and Reports

  • Cover of 2021 Economic Impact Report

    UW–Madison’s $30 Billion Impact on the Wisconsin Economy

    February 2021

    UW–Madison, UW-affiliated organizations and UW-related startups contribute $30.8 billion per year to the Wisconsin economy, according to this report issued by Northstar Analytics, LLC. This economic activity supports more than 232,000 jobs and generates $1 billion in state and local taxes.

    The study considers the direct activities of the university and UW-affiliated organizations as well as the economic activity generated by UW students and visitors. Additionally, it reports on the growing economic impact from UW-related startups that originate from UW research and/or are created by UW faculty, staff, and alumni. This area of economic impact was first reported in the 2015 economic impact report and has grown to such an extent that it deserves a separate accounting. View the report and related resources.

  • Cover page of the UW–Madison Federal Research Highlights and Impacts 2017.

    University of Wisconsin–Madison Federal Research Highlights and Impacts 2017

    Since opening our doors in 1849, the University of Wisconsin–Madison campus has guided students to think critically in their search for knowledge. UW–Madison is the flagship university of the UW System, and we are among the most prolific research institutions in the world. Every day, our students receive instruction from world-class faculty members and solve real-world problems. And with the Wisconsin Idea as our guiding principle, we’re not only changing the 936 acres we call home—Badgers are also creating a better future for Wisconsin, the nation, and the world. We are continually moving forward in our goal to make a positive and lasting impact through all our initiatives.

  • Office of Corporate Relations – 2015 Campus Innovation Report

    UW–Madison Campus Innovation Report, 2015

    Published April, 2016

    At the Office of Corporate Relations, we understand that it is critical for businesses to focus on bottom-line decisions while at the same time look for ways to accelerate growth. Accessing the wealth of resources found at UW–Madison, one of the world’s greatest universities, is a valuable asset to our partners in addressing these challenges. When working with businesses on new or expanded connections with UW–Madison, our approach is coordinated, integrated, and focused on building a relationship rather than conducting a transaction. This report contains just a few of the highlights from our collaborations during 2015.

  • The University of Wisconsin’s $15 billion Impact On the Wisconsin Economy. April, 2015. By NorthStar Consulting Group.

    The University of Wisconsin’s $15 billion Impact On the Wisconsin Economy

    April, 2015

    UW–Madison, along with affiliated organizations and connected startup companies, contributes $15 billion per year to the Wisconsin economy, while supporting 193,310 Wisconsin jobs and generating $847.5 million in state and local tax revenue.

    Since the economic impact of UW–Madison was studied in 2003, research awards have grown to more than $1.1 billion, university enrollments have increased, hospital operations have increased, the university and its affiliates have grown and contributed to the growth of the state economy. UW–Madison, along with the UW Hospital and Clinics, has an annual economic impact of $12 billion, while supporting more than 158,350 Wisconsin jobs and generating $687.9 million in state tax revenue.

  • Cover of Keep On, Wisconsin. Keep On. An update from the Office of University Relations on strategic priorities to advance the UW–Madison brand.

    Keep On, Wisconsin. Keep On.

    An update from the Office of University Relations on strategic priorities to advance the UW–Madison brand.